Conversion Experimentation Hub

Central repository for landing page variants and research justifications.

Experiment Series A

Value Proposition & Offer

Testing core messaging architecture. These variants focus on replacing ambiguous headers with concrete "mechanism + outcome" framing based on WordStream benchmarks.

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Experiment Series B

SEO & Lead Logic

Focusing on "Speed-to-Lead" and Local SEO positioning. This layout utilizes the "Market • Metric • Timeframe" social proof structure and intent-based form routing.

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